In this episode of Future of Work Talk and the Futurum Tech Webcast, host Shelly Kramer is joined by Shameem Smillie, the Director of Global Contact Center Solutions at Mitel for a conversation around connection, personalized customer experiences, and what ‘meaningful connections’ mean in a digital world, what the future of work looks like in post-pandemic times — and some practical ways businesses can think about strengthening their communication skills.
Building a High Performing Engineering Team: What’s the Secret Sauce
In this interview as part of our Converge Tech Talks Interview Series, host Shelly Kramer sat down with Josh Teitelman, VP of Customer Experience at Allstacks and John Steinmetz, CTO of Convo Communications, for a conversation about building a high performing engineering team, and what the secret sauce is that makes that goal a reality.
MarTech Role Finally Recognized as a Real Job
MarTech finally recognized as a real job — that and other stats on the state of Marketing and MarTech from the Gartner Marketing Technology Survey.
Why Podcasts Rule as Part of Your Content Marketing Strategies
As you work on updating your content marketing strategy as the year progresses, make sure it includes podcasts. Why? Well, about 48 million Americans listen to podcasts, and that number is likely to keep increasing in the near future. In fact, experts predict that revenue from podcasts will reach $659 million by 2020, up quite a bit from $314 million …
B2B Buyers Are Bored to Death with Your Marketing Speak
B2B buyers have spoken, by way of a recent survey conducted by WHM and Propeller Insights, and they are bored to death with your marketing speak. Sound harsh? It’s not intended to be. Here’s the deal, B2B buyers are surrounded every day with creative, innovative, interesting content by way of time spent on Instagram, YouTube, Twitter, Snap, and even Facebook …
5 Must-Do Steps to Increasing Website Conversions
Whether you own a business or work for someone else’s business, selling more products to more consumers is constantly top of mind. It’s pretty much the name of the game when it comes to keeping a business not only alive, but thriving and growing. Having a website is a great start…but a website alone is not enough. In fact, if …
Blockchain’s Impact on HR and the Future of Work
Blockchain. Is it today’s annoying buzzword or a technology that’s going to change everything about the way we live, work, and do business? While we’re certainly not “there” yet, my vote is on the latter. So what is blockchain? It’s a digitally encrypted ledger that stores information publicly in groups called “blocks.” It’s completely decentralized database only gives access to …
The Employee Engagement Crisis: How to Fix It In Your Organization
On a recent episode of my Future of Work Talk show, I interviewed my friend, Jill Christensen, best-selling author, international keynote speaker, and one of the leading experts in the world on the topic of employee engagement. I was initially drawn to Jill because we like, think about, write about, and speak about a lot of the same topics: The …
LinkedIn: The Most Important Channel for B2B Marketers
As a B2B marketer you may consider LinkedIn nothing more than a job search site, but if that’s what you’re thinking, you’re dead wrong. While LinkedIn is without question the first place people go when they’re looking for a new job, the world’s biggest business social network is also a veritable powerhouse of business opportunities. Want to know why LinkedIn …
Customer Experience Fuels Today’s Retail [Report]
There was a time when retailing was a relatively straightforward process. Open a store, stock the shelves, advertise, and sell. In today’s rapidly evolving retail landscape, however, the digitally-immersed consumer has different expectations and there’s no question that customer experience fuels today’s retail. Consumers no longer just shop in stores, and they no longer just want to shop online. What …
