Whether you own a business or work for someone else’s business, selling more products to more consumers is constantly top of mind. It’s pretty much the name of the game when it comes to keeping a business not only alive, but thriving and growing. Having a website is a great start…but a website alone is not enough. In fact, if …
Blockchain’s Impact on HR and the Future of Work
Blockchain. Is it today’s annoying buzzword or a technology that’s going to change everything about the way we live, work, and do business? While we’re certainly not “there” yet, my vote is on the latter. So what is blockchain? It’s a digitally encrypted ledger that stores information publicly in groups called “blocks.” It’s completely decentralized database only gives access to …
The Employee Engagement Crisis: How to Fix It In Your Organization
On a recent episode of my Future of Work Talk show, I interviewed my friend, Jill Christensen, best-selling author, international keynote speaker, and one of the leading experts in the world on the topic of employee engagement. I was initially drawn to Jill because we like, think about, write about, and speak about a lot of the same topics: The …
LinkedIn: The Most Important Channel for B2B Marketers
As a B2B marketer you may consider LinkedIn nothing more than a job search site, but if that’s what you’re thinking, you’re dead wrong. While LinkedIn is without question the first place people go when they’re looking for a new job, the world’s biggest business social network is also a veritable powerhouse of business opportunities. Want to know why LinkedIn …
Customer Experience Fuels Today’s Retail [Report]
There was a time when retailing was a relatively straightforward process. Open a store, stock the shelves, advertise, and sell. In today’s rapidly evolving retail landscape, however, the digitally-immersed consumer has different expectations and there’s no question that customer experience fuels today’s retail. Consumers no longer just shop in stores, and they no longer just want to shop online. What …
How Inclusion and Diversity Have a Big Impact on Global Mobility Programs [Report]
It makes sense for any international company to maximize its performance by tapping into the largest talent pool available. Yet according to a recent report, while most do have Global Mobility Programs in place, many are falling short due to a failure to understand how inclusion and diversity impact global mobility programs. The report, Inclusion and Diversity: How Global Mobility …
Maybe HR Doesn’t Own Culture Change After All
At many companies, it’s common for the Human Resources department to think it owns culture change, and that may be true in many cases…but it turns out the HR team cannot succeed on its own. It needs help from the people who have the most impact on culture change at the company, and that’s the frontline managers. They’re often the …
10 Stats Linking Employee Experience with Customer Experience
I ran across an infographic in a Forbes article recently, exploring the 10 stats linking employee experience to customer experience. It really is a thing, you know—employee experience impacts customer experience, in more ways than you might realize. When companies focus on creating culture and providing a great employee experience, it affects every aspect of the business, including the customer …
Technology’s Disruption of the Restaurant Industry—Are Restaurants Prepared?
I was in New York City this past week and eating most every meal out made me think about how prime the restaurant is for disruption, and also how slowly it’s moving toward adopting technology to make the dining experience a better one for customers. With digital channel sales predicted to make up some 30 percent of all restaurant transactions …
What B2B Buyers Want from Vendors [Report]
What do B2B buyers want from vendors? Great question. I can tell you from personal experience that what we do not want is accepting a LinkedIn connection request and immediately getting a sales pitch. That? Bad form. In today’s digital first, customer-centric business landscape, B2B vendors would do well to step back from the standard business-as-usual, ‘we’ve always done it …
