Let’s take a look at 10 ways Artificial Intelligence and Machine Learning are going to help improve Marketing this year.
How Automation, AI And Analytics Are Driving Martech Amidst Market Challenges
There has been a lot of talk about the importance of the marketing stack in providing personalization and automation that will improve and enhance customer experience. Here are some insights on how Martech is enabling enterprises to overcome market challenges.
Using AI to Identify Your Best Customers in the Future
AI and predictive analytics are still making an impact for businesses in terms of identifying customer trends, building customer profiles, and constructing tighter potential target audiences.
5 AI And Analytics Trends Marketers And Brands Should Be Investing In
Clearly there are some big AI and analytics trends for 2020. The following are a few trends that can help grow and improve your company this year.
AI And Analytics: Optimizing Your Digital Customer Journey Map
Rather than a linear map moving the customer from Point A to Point B, the digital customer journey map today looks more like elaborate pinball games.
How AI is Making Sentiment Analysis Easy
There is so much more information in the form of unstructured data that could help companies better understand their customers. A Look at how sentiment analysis powered by AI could help companies deliver better customer experience and more.
AI and CRM: Will Customer Management Get Easier?
If customer experience is the center of digital transformation, customer relationship management (CRM) must be central to managing that experience. The following are a few ways companies are using AI with their CRM platforms to improve customer management and how software companies are creating solutions to meet the needs of their customers.
Voice Technology and CRM: A New Partnership?
Voice technology is about to become a big component to powering CRM with companies like Salesforce and Microsoft betting on the impact of voice technology, AI and chatbots for CRM.
Three Ecommerce Industry Trends to Watch in 2020
This industry has changed the lives of both buyers and sellers alike. So, how is ecommerce going to evolve in the near future?
AI in Marketing: 8 Tips to Improve Marketing Campaign Performance
AI in marketing can change the way you run your campaigns and improve your ROI. Here are a few opportunities to take today.
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