Image Optimization will help reduce your issues with your website, from loading time to conversions. Learning optimization will take you a quick time to learn and provide you with all the tools and tips you need.
Why You Want to Keep Your Data Models Fresh
Data models enable us to organize variables of information. Here’s what you need to create your data model and keep it fresh.
Are You Rewarding Agency Employees the Right Way?
Pause for a few seconds and make a mental note of the five-to-ten most recent examples of how you are rewarding agency employees within your organization. In other words, who got a raise, a bonus, a promotion, an award or some other form of recognition for a job well done? In many organizations, perhaps even most, those honors go to …
4 Things That Keep Me Amped About the Future of Automating Work
The future of artificial intelligence cannot be successful without the development of automation. These two processes work together, promising to increase productivity and efficiency in the workplace. At the same time, many worry about the loss of jobs — and potential economic downfall — if robots and other automated technologies take over the digital marketplace. From where I stand, the …
How to Build Your Agency’s New Business Machine Without Over-Hiring or Over-Automating
When it comes to sales, marketing agencies are at least 20 years behind the most cutting-edge industries. According to a Hubspot survey, 44 percent of agencies don’t use a CRM, 42 percent haven’t defined their ideal client, and 90 percent describe referrals and word of mouth as their new business machine. It’s understandable. Historically, agencies were helmed by creatives. In …
Using Technology for Better Talent Management
One of the easiest ways to get lapped in digital transformation is to focus so heavily on technology that you forget to focus on your people. After all, every technological change can cause ripple effects in how teams operate and the types of man-power support they need to run efficiently. It simply makes no sense to adopt new tech without …
Increase of Digital Recruitment Tools: What You Need to Know
It used to be that the job candidates who cleaned up well on paper were the first to be called for the big interview. But these days, a whole slew of advanced digital recruitment tools are changing how recruiters seek candidates—find candidates—and even keep them in the company talent pipeline, regardless of hiring status. In fact, I have some frightening …
