Especially when it comes to B2B, email marketing is profitable and productive – if you know what you are doing and how to assimilate the latest trends into your strategy.
What is the Role of Marketing Automation in the B2B Landscape?
What role does marketing automation play for B2B companies? This infographic explores the topic in more detail.
The B2B Content Syndication Report
The modern B2B marketer rightly recognizes the power of quality content to educate, inform, and ultimately engage with their target customers as a key part of their lead generation strategy. However good it might be, the impact of content will be severely limited if it’s only available within the narrow confines of an organization’s own digital walls, which is something …
