Social media could be a great source for B2B lead generation. Here are a few ways to turn your social media channels into a quality lead source.
LinkedIn Video for B2B Brands is a No-Brainer
According to a study developed by LinkedIn, some 94 percent of B2B marketers report using LinkedIn as their number one social media channel for distributing content. Based on my personal experience working with many B2B brands, this is true. Sort of. If B2B brands are using social at all, sometimes they are using LinkedIn. Sometimes well, most times not so …
