Gen Z has arrived and they’re different than their previous generational counterparts so how do you advertise to them? Let’s take a look.
Generation Z: Teens, Tech, and What the Future Holds
I abhor sweeping generalizations and tossing all members of a demographic group into a stereotype. While the reality is that it is not uncommon for people in certain age groups to have distinct preferences, interests, and tendencies, this doesn’t necessarily apply to all in that age group, and there are exceptions in every instance. But, whether you’re a marketer, a …
