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Amazon Invests Big In People Amidst The Pandemic-Why This Is Good For Its Brand

In Digital Transformation by Daniel NewmanNovember 2, 2020Leave a Comment

Amazon has made large hiring and upskilling investments throughout the global pandemic. This has led to more than 100,000 jobs. Why these investments are good for the future of Amazon and its overall brand affinity.

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Are CMOs Going Extinct?

In CMO/Marketing by Daniel NewmanSeptember 5, 2019Leave a Comment

With the rapid proliferation of analytics, machine learning and AI, is the CMO role at risk? Perhaps not immediately, but it could be if CMOs don’t change as fast as the technology is changing around them.

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